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About

Castlefield is a boutique luxury branding studio. We create striking and resonant brand identities, product packaging, and event and business stationery for high-earning clients worldwide.

Sophie Taylor Beaded Lavender Dress_Castlefield Design 9

The Designer: Sophie Taylor

Castlefield’s Owner and Creative Director, Sophie Taylor, is an award-winning branding and graphic designer who uses her keen eye for detail, artistic flair, and 16 years of experience to create gorgeous designs for clients from New York City to Hong Kong. Her interest in art, fashion, architecture, nature, history, and diverse cultures informs her designs.

Sophie has a BA from the University of California, Davis, and an MA from Ryerson University, where she researched visual identity in premium fashion brands that were diversifying their product offerings to include beauty and homegoods. Sophie is American, German, and Canadian; she speaks English and German.

Exceptional Experience

We have the pleasure of working with top-tier clients who, like us, value not only excellence in design, but also genuine connections with people. Our goal is to provide you with a positive and meaningful experience as we work to create something incredible for you.

Who We Help

We work with diverse clients anywhere in the world. The majority of our clents earn 6- to 8-figures and work in beauty, fashion, design, the arts, events, music, food & beverage, travel, or similar, but we’ve worked with clients in law, tech, and professional sports as well.

Purposeful Beauty

Great design and branding aren’t solely about aesthetics; they also weave a story that connects with an intended audience. We are passionate about creating bespoke designs that are as impactful as they are stunning, with each touchpoint telling another chapter of who you or your brand are.

How We Help

We help clients elevate or maintain the quality of their brand by creating designs that are custom-tailored to their needs and audience. Professional, cohesive, and attractive, our work helps them attract, book, and sell to their ideal clients and customers, thereby increasing their revenue.

Couture Artistry

There are no fine silks or glittering pearls in our atelier, but our custom designs are no less luxurious or fashionable. We work with the best people to ensure that the quality of any printing and production matches the quality of the beautiful designs we craft for you.

Why We Help

We are passionate about helping great people and great brands succeed, and believe that high-quality design can create meaningful change on a micro or macro levelwhen paired with wonderful services and products.

Design Services

From your brand to your events to your personal lifestyle, we create beautifully cohesive couture designs that tell your story. Some of our most popular design services include:

Print Design

  • Packaging
  • Stationery
  • Style Guides
  • Media / Press Kits
  • Marketing Collateral
  • Products / Merchandise

Digital Design

  • Websites
  • Social media graphics
  • Animated GIFs

Brand Strategy

A strong brand identity is built on a strong base of knowing who your brand is and what its values, purpose, goals, audience, and mission are. Our strategy sessions will help define and solidify these vital details.

Copywriting

Cohesive visuals are only one part of what makes a great brand great; your voice is another. Powerful copy helps define who your brand is and build a connection between you and your ideal clients and customers.

Branding Consulting

In addition to our design services, we also offer branding consultations to business owners who aren’t quite ready to invest in a rebrand. This includes discussing your brand visuals, including website and social media audits.

Tutoring

A one-hour tutoring session to teach the basics of Adobe Illustrator and Photoshop. Perfect for clients who aren’t yet ready to invest in custom design services and would like to edit pre-made designs themselves in the meantime.

Our Process

I

Consultation & Quote

We start with a 15-minute consultation to discuss general ideas so that a quote can be provided.

II

Admin

The project will start when our contract is signed and returned, and the deposit is received.

III

Strategy

In a strategy session, we will dive into who your brand is, what your goals are, and who your audience is.

IV

Research

Once strategy has been completed, we begin research to determine design direction.

V

Visual Identity

The style and mood of the brand is fine-tuned and the essential base elements of the brand are designed.

VI

Copywriting

Once you have your visual branding, our copywriter will craft the perfect voice for your brand.

VII

Print & Digital Design

Stationery, marketing collateral, website, social media graphics, and product designs are created.

VIII

Implementation

We will connect you with trusted marketing and PR professionals for the next steps.

Mentoring

Social Good

Beauty awaits.